arc Adventure offers adventure programs with a focus on team building and leadership development. The goal of this brand is to attract clients not only in the field of K-12 education, but also college groups, sports teams, executive teams, and other specialized groups who are seeking innovative community-building practices.
Final logo incorporates the parent company's logo. The shape alludes to the mountains and waves conquered during the adventure programs.
Branding, Web Design & Development, SEO
arc is an after school and experiential education company. Focusing on expanded learning, arc primarily provides programming for underserved youth in Los Angeles, Orange County, and San Diego.
Work consists of regular updates to the website, including visual design, coding, SEO, blogging, and social media.
Sunday Jump is a community open mic series in Los Angeles. As a co-founder, I have worked on the event's branding and promotional items.
Proposed web design update. The goal of the redesign was to include more opportunities for users to sign up, interact with one another, and increase shop visibility.
Currently, I serve as the Communication Design Manager for arc, where I have the wonderful opportunity to create aesthetically beautiful visuals to represent programming for the youth of Southern California. In the past, I have been a Digital Marketing and Staff Writer for ThirdAge Media, LLC. and have over 8 years of experience as a designer and web developer (not counting when I first learned how to code in middle school!).
I am based in Los Angeles, California where I also perform as a spoken word artist, co-direct an open mic series, and organize youth towards creating a more equitable society for everyone. I also love looking at pictures of doggies, proofreading essays for my MSW-candidate husband, and teal is my favorite color.